IDEAS TO SPARK YOUR GENIUS

 

LOOKING TO UNLOCK GREATER INNOVATION AND GROWTH IN YOUR ORGANIZATION?

Here are a few ideas to get you started…

1. Go on a “Treasure Hunt”

Take yourself and your team on a “treasure hunt” to search for ideas. Ask people to find things in stores, museums or nature that provide insight for solving pressing problems or creating great new products, services or ways of doing business.

2. Benchmarking, Best Practices and Perfect Competitors

Look at the leaders in your industry and other industries to find out who is creating the real state-of-the-art in addressing your problem or opportunity. And if that isn’t good enough, “create” the world’s finest competitor to spur your thinking about what it will take to win now and in the future.

3. Einstein, Elvis and Mr. Ed

Put yourself in someone else’s shoes and try to think about how they would solve your problem or opportunity.

You can choose almost anyone who might have insight or a unique perspective to share from innovators to generals to other business leaders, celebrities or even famous animals.

4.  Read New Things

Make a commitment to start reading magazines and blogs that have nothing, on the face of it, to do with your work but are filled with new ideas and perspectives.  Some of our favorites are Scientific American, Discover, Popular Science, Popular Mechanics and National Geographic Traveler.

 

GREAT PLACES ON THE WEB

Here are a few places on the web that will spark your curiosity and creativity…

www.fastcompany.com
Check in here to find out what some of the world’s “fastest” companies are doing to out-think and out-maneuver their competition.

www.hbr.com
Tap into many of the articles and publications that help to set the state-of-the-art in business thinking at the Harvard Business Review’s website.

www.danpink.com
Follow Dan Pink’s fascinating blog to gain his unique and thoughtful insight on business, leadership and success.

www.detectivemarketing.com
Author, consultant and “chaos pilot” Stefan Engeseth brings a unique perspective to the world of marketing and product development. His thoughtful book Detective Marketing is sure to get you thinking in new and powerful ways.

www.sethgodin.com
Follow Seth Godin for new ideas at the intersection of marketing, technology, business and life.